PORTFOLIO
alex@proper-structure.com
Alex Williams is a New York–based photographer, cinematographer, and creative director with 13 years behind the lens. His foundation was built in music and streetwear—documenting artists, underground shows, and the pulse of the city—earning a reputation for capturing raw energy with a sense of style.
Now moving deeper into editorial and commercial work, Alex carries that same authenticity into campaigns, fashion stories, and branded visuals. His images balance cultural sharpness with cinematic polish, shaped by over a decade of navigating studios, stages, and streets. He approaches every project with the instinct of a storyteller and the eye of someone who knows how to make a moment last.
Education
Fashion Institute of Technology
BS Advertising and Marketing Communications
Class of 2018
Levis
Barriers
Paper Planes
Puma
Spring Studios
Audemars Piguet
Camille Rose
Body by Raven Tracy
Kay Jewelers
Lids
MLB
AC Milan
Roc Nation
Made in America
Louis VIII
Cash Cobain
Ken Rebel
R2R Moe
Mulamandam
Swoosh God
Draft Day
Gunna
Art Direction
Cinematography
Director of Photography (DP)
Creative Direction
Production
Editing
VFX
Graphic Design
Producing
Music & Entertainment
Fashion
Sports
Lifestyle
Hospitality